It’s real and it’s spectacular. Here’s why the Blue Oval’s SUV is the smarter hardcore choice for more buyers.
If you’re going to bring back a legendary nameplate after a quarter century — especially one tasked with dethroning one of the industry’s biggest icons — you’d better give it everything you’ve got. Two days spent driving theon- and off-road suggests that not only has the Blue Oval done what’s necessary to take on the , it’s come up with a raft of clever innovations that bring new capability, tech and refinement to the class. How good is the new Ford Bronco? While it’s not perfect, Ford has indeed built a better 4×4.
Frankly, it’s amazing that a new vehicle with all the earmarks of a runaway success endured such a tortured road back to America’s garages. From the moment the final Ford Bronco left the factory back in 1996, there have been flickers of hope for a revival, but it’s taken 25 years to get a new model into production. Along the way, there have been countless secret meetings, design studies, business proposals, false starts and-induced delays. Regardless, today, booked for its new SUV and the model has earned more consumer buzz than any of the brand’s new vehicles in decades, so it might’ve all been worth it.